How To Attract & Retain Visitors on your website

Here are few points to help your website attract and retain visitors:

Visually pleasing, Ease of use

Ease of use is the top most criteria for a website to help consumers feel comfortable and less overwhelmed. This increases user stickiness and retention on the site.

Industry features

The new generation web users expect latest trend features and functions on the websites. Having dynamic and current design standards increases visitors’ activity and their willingness to interact with the website.

Intuitive navigation & pages

A well  planned and readable content over multiple pages with user friendly navigation increases both user and search engine activity on the site helping in longer time spent for easy conversion.

Online Testimonials, Video

People like to work with experts and businesses with success stories and happy customers. Rotating testimonials and client videos represent a trust level that helps in visitors’ decision making. Use them wherever possible.

Social friendly integration

Millions of consumers spend Billions of minutes on Social Media. If you want to attract the new generation customer, it’s inevitable to implement Social Media strategy into your website. Integrating a Blog, FacebookTwitterYouTube andLinkedIn not only increase the user interactions but also help in brand awareness.

Mobile friendly

Mobile phones are becoming the primary sources of online searches. As more consumers use their mobile phones to look for services, it is imperative to have a mobile friendly site. Make your website mobile friendly to connect with your customers seamlessly and increase conversions

Consistent brand message

Now a days, businesses have many Social Media profiles other than just the Website. Make sure to setup these pages with the same brand message across. The Logo, caption, brand colors, contact information and the brand promise has to remain consistent.

Your website could make a deal or break a deal. If your current website is not setup to attract leads, you might be losing major chunk of your new business and sales. Remember, your website is your best sales person forward 24×7. Make sure you put the best person forward to attract prospective customers and to create effective brand recognition.


Check out our website for ideas:

1930′s Advertisement shows homes going for sale starting at $2500 in Rolling Hills

Homes were going for sale starting at $2500, what a steal! This just shows how good an investment is to be made in a property in Rolling Hills! Wish we could go back in time, and advise our elders to buy !! If only they had known roughly 84 years later these homes would be selling in the millions!

RH Advertisement 1

PAGE 108.  Picture from, Rolling Hills: The Early Years by A.E. Hanson

Real Estate Stats

There are approximately 1.3 Million REALTORS in America today. That being said how are you going to differentiate yourself from the rest? Why should a potential client choose you, do you have a better looking Facebook, do you have a monthly newsletter, what makes you different & better? How does a client decipher who they are going to use as a Realtor, and how they find the Realtor they choose. Over the past week I have been researching on what is important to a potential client in their Realtor search & how to make yourself look more appealing online.


According to 2013 National Association of REALTOR® research, online buyers value the following real estate information most:

Photos (86%)
Detailed Property Information (84%)
Virtual Tours (68%)
Agent Contact Information (45%)
Neighborhood Information (44%)
Interactive Maps (43%)

REALTORS® by gender: Male 43%; Female 57%


Home Buyer Statistics

Active home search:

  • Number of weeks searched: 12
  • Number of homes seen: 10

First-Time vs. Repeat Buyers:

  • First-time buyers: 39%
  • Median age of first-time buyers: 31
  • Median age of repeat buyers: 51

Buyers who definitely would use same agent again: 84%

Actions taken as result of Internet home search:

  • Walked through a home viewed online: 62%
  • Found agent used to search/buy home: 32%
  • Drove by/viewed a home: 76%

Information sources used in home search:

  • Internet: 90%
  • Real estate agent: 87%
  • Yard sign: 53%
  • Open house: 45%
  • Newspaper ad: 27%
  • Home book or magazine: 18%

Percent of business generated by REALTOR® personal web site (all REALTORS®):

  • 0 percent: 32%
  • 1-5 percent: 26%
  • 6-10 percent: 16%
  • 11-25 percent: 12%
  • 26-50 percent: 8%
  • More than 50 percent: 4%

Read more here Stats here:

New Home Sales Surge 18.6%

New-home sales soared in May, but the gains simply put the market back on track to match last year’s overall pace, rather than signaled a significant momentum gain.

Home builders, economists and analysts described the May increase as a delayed rebound to normal sales levels after a weak start to the spring selling season, which was hampered by harsh weather and the fitful economic recovery. Many cautioned that one or two more months of strong gains are needed to prove that the housing recovery indeed has gained steam.

Prices, in contrast, are up sharply. The median sales price of new homes sold in May was $282,000, almost 7% above a year earlier.

14 Sneaky Mistakes that can decrease your Homes Value

  1. Choosing a crazy exterior color 

“Curb appeal is huge, don’t pick a paint color that isn’t common in your neighborhood or doesn’t fit the style of your home.” -Pam Baldwin Foarde of Al Filippone Associates/William Raveis

2. Landscaping without a plan 
“Planting trees too close to the house or driveway – without considering how big they’re going to get – creates major problems later. Roots can cause breaks in the pavement that might raise your homeowners insurance or make it hard for you get a policy until the problem is fixed. Before you plant anything, think about how it will look in twenty years.” -Chris Winn of Kellar Williams/Advantage Group

3. Ignoring your entryway 
“Having a front door lock that doesn’t work properly or hardware that looks old and pitted makes buyers uneasy and puts them on high alert for what else has been let go in the house.” -Donna Marie Baldwin
of Coldwell Banker

Continue Here…


UCLA Anderson Forecast predicts ‘normal’ California housing market

UCLA Anderson Forecast predicts ‘normal’ California housing market

Despite a housing market that appears to be slowing down, construction jobs should continue to help drive job growth in Southern California over the next few years, according to a new report.